Aēsop logo, website and packaging
Contributed by David Merfield on Feb 7th, 2018. Artwork published in
circa 2018
.
Source: www.aesop.com License: All Rights Reserved.
The website for Aēsop, an Australian skin care company which produces hair products, soaps and fragrances. The site uses Suisse Int’l and Zapf Humanist, Bitstream’s version of Optima. Optima is also the logo typeface. Packages use several styles of Neue Helvetica.
Source: www.aesop.com License: All Rights Reserved.
Source: www.aesop.com License: All Rights Reserved.
Source: www.aesop.com License: All Rights Reserved.
1 Comment on “Aēsop logo, website and packaging”
Redesign started several years ago with Work & Co.