The square studio & production company
Contributed by Robin De Haro
on Jun 2nd, 2023. Artwork published in
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The square is a studio and a production company based between Paris, Lille, and Cape Town. In 2019, the founder of I Carré Production and The square wanted to bring together his two production companies under the same entity in order to be better identified, to frame each production department and to develop internationally.
For the overhaul of the new identity, I chose to create a simple and subtle language. The name The square has been retained because it can be identified internationally and allows to segment the departments by specific sub-entities.
The logo is based on Neue Haas Grotesk, with a custom square q.
The website uses Roboto for text.
