Smith-Corona Ten-Day Touch Typing Course
In 1961, typewriter manufacturer Smith-Corona issued an ten-day touch typing course. The box included five 7-inch vinyl records and a flipboard coursebook with plastic comb binding, alongside a typewriter manual and a service location flyer.
The title on the box and the booklet makes early use of Safari Light. This interlocking sans by Headliners is very similar to Filmotype Maxwell, which likewise came out around 1960. “Educator approved” appears to be set in slanted caps from Safari’s Medium weight.
There were various editions with different cover models. On his Wrong Way, Write Way blog, Tom Hitt comments on the one shown below:
I really like the wistful, faraway smile that either says, “Gosh, I hope to land a dead-end job soon, typing for some misogynistic boss”, or the more likely, “Gosh, I hope Brad gets here soon in his father’s Corvette so we can make out at the Drive-In and drink a six pack.”
5 Comments on “Smith-Corona Ten-Day Touch Typing Course”
I would also like to suggest the following alternatives to fans of the font named Safari:
Benguiat Interlock
Filmotype Maxwell
Sundowners
Swung Note
Changing
as well as the font called
Malamondo.
Thank you, Kurt! I have added Swung Note and Changing to the roster of Related Typefaces – the others were already linked from the Safari page.
I didn’t think there were so many examples using these fonts.
Safari (Headliners) was also used in the 1963 album Even Better by Harold Betters
Safari and Catalina (both Headliners fonts) were used in the movie poster of the 1968 film The Road Hustlers.