Introduced by the Keystone Type Foundry in 1901 and advertised as “a witchey typeface” [cf. Salem witch trials] [McGrew 1993]. Various extras: alternates (incl. for ‘ELRS’), a ‘Th’ ligature, and catchwords (“of”, “the”, and”). Accompanied by fractions and ornaments [1906 specimen] [1910 specimen]. Later adopted by Lanston Monotype [McGrew 1993].