Kintell branding and website
Kintell is an Australian technology company specializing in video-based learning: from 1-to-1 expert advice to solutions for teams and companies. Knowledge-hungry self-employed people or businesses search for a consultant on the Kintell website and then book sessions on the integrated video platform.
The main topics offered by Kintell range from entrepreneurship and education, to finance and management, to design and marketing. As all advisors are carefully vetted by the platform, Kintell’s management is itself knowledgeable and well-informed in many disciplines, including marketing, graphics and brand design. Kintell’s choice of Pangea Text as its new house font is therefore backed by a dozen experts.
As the training platform’s entire business is integrated on one website – networking, editorial contributions, video streaming, shop, B2C and B2B – Pangea Text’s versatility really shines: longer articles are exquisitely readable, the short biographies of the instructors are clearly structured, reviews of customers are set in a pleasing Regular style and convey credibility. Prices are displayed worldwide in local currencies, Pangea Text offers 24 currency symbols, including ruble, new shekel and Bitcoin. The Kintell gift card also looks prestigious and professional.
On Kintell’s LinkedIn profile, Pangea Text leaves a lasting impression. Even if the caption texts of social media channels cannot be customized typographically, it raises the voice of the brand in cover images, banners and photos, so that followers are always connected with the brand’s visual identity.
