Belvedere has its own interpretation of professional, creative and alternative work ethics. Breaking from traditional norms and stereotypes that rule the industry. Leading a disruptive path in the advertising and marketing world.
We were asked to create their new brand universe, based on their values. The commission included their website, social media design, campaign designs and corporate material.
The typographic choices are a mixture between a sans-serif and a old-fashioned modern font, used for headlines and text sentences. Aventa by Ellen Luff Type Foundry is paired with Grand Slang by Nikolas Type.