A very contemporary look for the Swinging Sixties here with a mighty colourful advert for the papermakers and suppliers, Spicers. It uses a bold typeface – Futura Black – and credits a designer, Lou Klein. Klein, quite recently arrived in the UK from his native America, went on to become an influential designer in the British graphic design world.
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See also Paul Rand’s ad for Kaiser from 1950 for more Futura Black with alternating glyph colors.