Founded in 1999, brand eins is a German economy magazine that “looks for reasons and contexts.” The branding and design of the magazine has taken on an eclectic visual language that strictly adheres to a typographic palette of Sabon (mostly Regular and Italic) and, occasionally, Futura. Mike Meiré and his studio have been behind the design since the beginning. The magazine’s visual language has grown and adapted to the times yet maintained its own identity throughout.