Colligo Alta Murgia Festival 2025
The fifth edition of Colligo Festival took place in the former Cinema Sidion in Gravina, Puglia, a cultural venue brought back to life to host music and contemporary arts.
With Sangria Creative Studio as a media partner for the second time, a visual identity was developed around the theme of transformation. The visual direction interprets change through fluid, layered illustrations without rigid contours, deliberately left undefined to express evolving identities. The color palette follows the same logic. Blue evokes movement and depth, pink suggests experimentation, and red conveys urgency and intensity. Together, they create a vibrant chromatic language that refuses neutrality.
The typeface Hagrid by Zetafonts plays a crucial role. It was chosen for its strong presence and its ability to support the conceptual direction. Its bold, contemporary and variable forms communicate both solidity and versatility, qualities that reflect the festival’s character and its ongoing metamorphosis. Hagrid becomes a defining element that gives structure to the entire graphic system. The accompanying brush typeface is Bitterbrush by Hanoded.
The poster, the core of the visual project, acts as a manifesto of the festival and its commitment to revitalizing cultural spaces and engaging new generations. Alongside the visual identity, the concept and storytelling were defined so that every graphic and narrative layer communicates a single idea. Transformation as a continuous condition.
