Bom Pastor luggage label
Bom Pastor (“The Good Shepherd”) was a small hotel and restaurant in Fátima, a city in the Oeste e Vale do Tejo region in central Portugal. This undated luggage label features several interesting typefaces that were travellers themselves.
The name is in Derby, an energetic pen script from Germany. An early design by the prolific Günter Gerhard Lange (1921–2008), it was first cast by the Berthold foundry in Berlin in 1952.
“Pensão–Restaurante” is in Greco negro, set on a curve. This black weight is part of the Greco family – a Greek from Spain, so to speak. It originated in the 1920s at Fundición tipográfica Richard Gans, a foundry established by an Austrian emigrant in Madrid in 1888. Coincidentally, El Greco is the name of another script typeface designed by Günter Gerhard Lange.
While the condensed grotesk used for phone number and address is unidentified, the last line with the location uses two weights from Semplicità, which made its way to Portugal from Italy: conceived by Alessandro Butti (1893–1959), this geometric sans was released by Nebiolo in Turin in the early 1930s.
Image courtesy of Fundação C.S.S.L. Portimagem, a foundation dedicated to the visual memory of Portugal’s past. Make sure to visit their Flickr photostream.
2 Comments on “Bom Pastor luggage label”
That condensed sans could be Grotesque Condensed 33 or similar, as seen here: www.flickr.com/photos/stewf…
That’s a good suggestion, thanks! The R with the horizontal terminal and the numerals certainly suggest as much.