Minnie Bird
Minnie Bird is a fried chicken restaurant offering a menu of sandwiches, tenders, dirty sodas, and a special treat—free ice cream with every meal. The restaurant is partly owned by Sean Thomas (great grandson of Wendy’s founder Dave Thomas) and named after his great-grandmother Minnie Sinclair. Opened in October of 2024, Minnie Bird is located in Schaumburg, Illinois.
The branding was created by Milwaukee-based designer Jim Kennelly. The Minnie Bird logo is custom lettering, but the featured font used in the headlines is Central Type's big, bold Dug. The body type is set in Tenso, but Etna, P22 Mackinac, and New Spirit are sprinkled in throughout.
“FINISH WITH A SCOOP” is Dug. Lines at the top and bottom are in italic caps from Tenso. “FREE ICE CREAM” and “Text Us!” are Etna. The phone number is set in P22 Mackinac.
Hand-lettered Dug painted in the store’s interior.
