Project [Blank] rebranding
Contributed by Dom Cooper on Nov 5th, 2024. Artwork published in
August 2024
.![Project [Blank] rebranding 1](https://fiu-original.b-cdn.net/fontsinuse.com/use-images/N240/240027/240027.jpeg?filename=Social2Social_WE1.jpg)
Source: domcooper.com License: All Rights Reserved.
Project [Blank] is a San Diego-based arts non-profit that produces immersive, interdisciplinary events and performances, including chamber music concerts, art exhibitions, and contemporary operas. They asked Dom Cooper Design for a refreshed visual identity, presenting the brand as accessible, inviting, and bright.
The updated visual identity revolves around the ‘fill-in-the-blank’ concept, using the bracket motif as a graphic touchpoint throughout. The pre-existing logo is paired with custom illustrations and two typefaces. Headlines use Owners Black. Informational body copy is set in Inter.
![Project [Blank] rebranding 2](https://fiu-original.b-cdn.net/fontsinuse.com/use-images/N240/240026/240026.jpeg?filename=PB3.jpg)
Source: domcooper.com License: All Rights Reserved.
![Project [Blank] rebranding 3](https://fiu-original.b-cdn.net/fontsinuse.com/use-images/N240/240029/240029.jpeg?filename=SocialSocial_WT2.jpg)
Source: domcooper.com License: All Rights Reserved.
![Project [Blank] rebranding 4](https://fiu-original.b-cdn.net/fontsinuse.com/use-images/N240/240030/240030.jpeg?filename=PB10.jpg)
Source: domcooper.com License: All Rights Reserved.
![Project [Blank] rebranding 5](https://fiu-original.b-cdn.net/fontsinuse.com/use-images/N240/240031/240031.jpeg?filename=PB4.jpg)
Source: domcooper.com License: All Rights Reserved.
![Project [Blank] rebranding 6](https://fiu-original.b-cdn.net/fontsinuse.com/use-images/N240/240032/240032.gif?filename=GoldenHour-ezgif.com-optimize.gif)
Source: domcooper.com License: All Rights Reserved.
