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Syrjähyppy matchbook

Contributed by Milan Braun on Oct 26th, 2024. Artwork published in
circa 1990
.
The front features a big red heart, accompanied by the text “Tee syrjähyppy” (“do a side jump” = “have a fling”) in caps from  and .
Photo: Milan Braun. License: All Rights Reserved.

The front features a big red heart, accompanied by the text “Tee syrjähyppy” (“do a side jump” = “have a fling”) in caps from Helvetica and Poster.

A book of matches as an advertisement from a Finnish party-dress shop in the center of Helsinki called Syrjähyppy (“affair”, literally “side jump”).

On the inside, there is a recipe for the Syrjähyppy Cocktail and also an advertisment for a restaurant called Budapest on the same street.

The back with the addresses and phone numbers features the same typefaces as the front.
Photo: Milan Braun. License: All Rights Reserved.

The back with the addresses and phone numbers features the same typefaces as the front.

The inside with the recipe additionally has  for the restaurant’s name, two weights of , and tracked-out .
Photo: Milan Braun. License: All Rights Reserved.

The inside with the recipe additionally has Alexandra for the restaurant’s name, two weights of Permanent, and tracked-out Commercial Script.

Typefaces

  • Poster (Mecanorma)
  • Alexandra
  • Permanent
  • Helvetica
  • Commercial Script

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