Espaço Envolvimento
Through conceptual and strategic processes, we developed a very careful rebranding process with Espaço Envolvimento, resulting in a visual expression that reflects the school’s new moment.
We selected Mabry by Colophon, a playful design that makes learning more fun! With its smooth curves and friendly strokes, it looks as if it came from a storybook, where everything is cozy and full of personality. Perfect for the children’s and educational universe, Mabry conveys a sense of warmth and comfort, as if it were handwritten by someone who cares. It makes words feel lighter and more fun, helping to create a joyful and friendly atmosphere for learning, sparking children’s curiosity and readiness to explore the world of letters.
The result is an identity that celebrates diversity and the respect for childhood, as well as art’s and nature’s role as main supporters for building an environment that values each child’s protagonism.
