In collaboration with the Lucerne University of Applied Sciences and Arts – Design, Film and Art, Swiss Post launched a competition that challenged students in graphic design. Swiss Post aimed to pique young people’s interest in the Swiss Post of today and have them share their thoughts on the subject.
The jury selected Svenja Kolly’s and Mia Gujer’s designs from the entries submitted. The result is two interrelated stamp designs that symbolize Swiss Post’s connecting and networking role. The design includes a modified version of the original number 1 in Movement to enhance legibility.
A series of stamps, postcards and envelopes were printed to celebrate Swiss Post’s 175th anniversary.
Description of the project by the designers:
The stamp respresents the theme of movement, as well as focusing on the bonding role of the Post. In regard to the 175 year anniversary bright colors are used to show moderness, classic symbols represent the tradition.