Le Jardin is a French bakery located in Helsinki. According to the designers, the brand name, meaning “the garden”, –
serves as inspiration for its visual identity, where the concept centers around lush, garden-like arrangements featuring bread and pastries. This approach evokes freshness and delicacy, mirroring the experience of enjoying their pastries straight from the oven. Every detail reflects Le Jardin’s commitment to quality, offering customers a unique and inviting bakery experience rooted in both French tradition and a modern Nordic sensibility.
Designed by Classmate Studio and Studio Bodin, the project beautifully pairs the serif Romie Medium (designed by Margot Lévêque) with the sans serif Social (designed by Dinamo).