Camille Brinch Jewellery
Camille Brinch Jewellery, hailing from Denmark, effortlessly merges bold, sculptural forms with contemporary minimalism. Known for chunky, handcrafted designs that reimagine everyday pieces—like rings, chokers, and earrings—the brand transforms traditional jewelry into striking statements. Sterling silver and gold-plated finishes play against sleek silhouettes, offering an edgy yet refined aesthetic. Whether layered with casual or high-fashion ensembles, Brinch’s pieces evoke both raw power and subtle elegance, embodying the art of wearable contrast.
The visual identity is crafted by graphic designer and art director Daniel Julien based on the wide cut of Animo by Heavyweight. The majority of the glyphs have been distilled into a radical minimalism, stripping away excess to reveal the purest, most essential form of the wordmark. This streamlined approach reflects the same ethos seen in contemporary fashion—where simplicity and precision are the ultimate expressions of luxury and design.
The secondary typefaces are Lineto’s LL Supreme and Blaze Type’s Slussen.
Advertising campaign (mockup)
