Little Larch

Albra Book is used on the packaging of Little Larch. It’s paired with Mori. The logo is based on Räder.

Otherwise Brands writes about the project:

Little Larch is changing the game when it comes to sensory play for kids, with innovative products that are good for little hands, and better for the planet. Working closely with the brand’s founder, we developed a new visual and verbal identity to match the company’s goals and ambition: to expand outside of Canada and become a household name in the industry. From bespoke typography, iconography, and illustrations to updated packaging designs for their signature Doughs, Glitter Doughs, and Potion Plays, the end result is a fun, bold and expressive brand that stands out on shelves and doesn’t take itself too seriously.

Featured on The Dieline, The Brand Identity, Design by Women, Pent Awards, Logobook

Danielle Mossfeldt, founder of Little Larch, adds:

When I first approached Otherwise Brands, my goal was to bring more playfulness to my brand. The results completely exceeded my expectations! Tara and Lauren took the time to truly understand and connect with my brand story and mission. Their attention to detail, thoughtful approach and creativity resulted in a rebrand that perfectly captures the spirit of Little Larch.