NuFACE is a brand that offers skincare devices using microcurrent technology to help lift and tone the face, aiming to reduce wrinkles and improve skin appearance. It’s like giving your face a gentle workout to promote a youthful look.
The branding for NuFACE Scuplting Season prominently uses Orange Squash as the main typeface. From the website of Creative Director Gen Esaki:
Inspiring NuFACE clients with an aspirational approach to summer skin prep. Vibrant colors, textures with hint of a vintage feel. I was lucky to work with some amazing talents to execute this vision. I was excited to incorporate more color into our palette and work with more textures as we push the limits of the NuFACE brand.