One day, walking together around Tbilisi, collector Giorgi Japaridze and gallery owner Tamuna Gvaberidze bought a loaf of shotis puri, a type of traditional Georgian bread that is baked on almost every street corner. While enjoying their crusty snack, they decided to photograph all the bakers of Georgia. The two teamed up with photographer Alexander Zachs and travelled to the Samegrelo region. Having talked to a number of local bakers, Giorgi and Tamuna realised that their quest should result in a bilingual book rather than just a photo series and asked author Maria Korolkova to join the project.
The book was designed by Daria Yarzhambek and Yury Ostromentsky. They picked Loos by CSTM Fonts (co-designed by Daria and Yury with Ilya Ruderman) for Georgian text and opted for Parmigiano by Typotheque to set English.