Essence magazine (2024–)
Essence, the renowned lifestyle, fashion, and beauty magazine for African-American women, is set to celebrate its 55th anniversary in 2025. In anticipation of this milestone, the iconic magazine has revived its logo and refreshed the overall design, choosing Rizoma as the brand’s new typeface. The new design features Rizoma L for headlines, Rizoma S for running text, and Söhne (with Breit and Mono) and Clarendon Graphic for captions and smaller entries.
For the logo, Corey Stokes resurrected the original from 1970, which appears to be based on Helvetica. From an article about the redesign by Fast Company:
Stokes’ team made a few minor adjustments to the logo—tweaking the kerning to give the letterforms more room to breathe, and boosting the curvature of the bowls in the S’s and C—but otherwise, it’s all there as it was in 1970.
Senior Vice President, Creative: Corey Stokes
Design Director: Anthony Briant
Art Director: Sabla Stays
Senior Designer: Sophia Little
Visuals Director: Michael Quinn
The logo of Essence GU (Girls United) is based on Digestive.
