Debauve & Gallais
Contributed by Oudin Romain on Jul 2nd, 2024. Artwork published in
December 2023
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Atelier Saint-Lazare did the rebranding for French chocolatier Debauve & Gallais. The logotype is set in Tartuffo (from Lift Type). It’s paired with Chromatic (from Colophon) and Lazarus Upright Italic (from Capitalics).
History of the brand from Saint-Lazare’s Instagram:
Founded in 1800 by the pharmacist of King Louis XVI, the traditional French chocolatier Debauve & Gallais became the official supplier to the French court in 1819, following its success as a supplier to Napoleon. The house later supplied Kings Louis XVIII, Charles X (a chocolate in the shape of a fleur-de-Lis was created for his coronation) and Louis-Philippe.
