Les formes du design
Visual identity created by Studio Asenso for the exhibition Les formes du design. The typeface used is Gustavo (from Lift Type) because it was created in Montpellier in the Occitanie region.
Project description from the case study:
Les Formes du Design (The Shapes of Design) is an exhibition as well as an event programming aimed at promoting the transformational power of design in all its dimensions, whether systemic (strategies, organizations, management) or experimental (services, spaces, interfaces, objects), to all audiences (companies, local authorities, the general public…).
It is co-organized by Design Occitanie, isdaT and RoseLab, and raises the following thought-provoking questions: what is Design? what is a Designer? Why and especially how does Design, in its diversity and uniqueness, intervene in the French Occitanie region?
Through the presentation of 40 projects created by designers, artisans and students, this event is the first of its kind in Occitanie to promote and highlight a local, sustainable and innovative design with a understandable, accessible, concrete and educational exhibit.
