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Let America Read

Contributed by 205TF on May 8th, 2024. Artwork published in .
Let America Read 1
CAA Brand Studio. License: All Rights Reserved.

Let America Read is a campaign created by CAA Foundation in collaboration with Campaign for Our Shared Future. It raises awareness of 2023 book bans and challenges in schools and public libraries, as they hit an all-time high, including titles such as Margaret Atwood’s The Handmaid’s Tale, Toni Morrison’s Beloved, and The Diary of Anne Frank.

CAA Brand Studio created the campaign identity for Let America Read leveraging the typeface Exposure’s variable (Federico Parra Barrios, 205TF) and ink weights, exploring text-driven visual devices to highlight the importance of diverse literature in equitable education and the caution of censorship.

Let America Read 2
CAA Brand Studio. License: All Rights Reserved.
Let America Read 3
CAA Brand Studio. License: All Rights Reserved.
Let America Read 4
CAA Brand Studio. License: All Rights Reserved.
Let America Read 5
CAA Brand Studio. License: All Rights Reserved.
Let America Read 6
CAA Brand Studio. License: All Rights Reserved.
Let America Read 7
CAA Brand Studio. License: All Rights Reserved.

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