Thernon Short Film Festival 2022
Thernon (Θερνόν) is a nomadic short film festival that travels to remote locations every year. Small vineyards, ancient ruins, and secret gardens are transformed by a small group of people to host the festival. The film lineup features mainly Greek directors. This year’s festival travels to Ithaca and Aitoliko, two small islands in the south of Greece.
Inspired by the festival’s constant movement and Odysseus’ journey to Ithaca, Thernon’s identity emphasizes topos, the locality of each place. The location of each festival becomes an integral aspect of its identity, enclosed within parentheses to convey a sense of temporality, a parenthesis in space and time.
For the title, we used SK Apla, a Greek serif typeface commonly used for poetry publications in the Greek editorial industry over the past few decades. The difference between the name of the festival, Thernon – written in the serif typeface – and the general description of the festival – written in ABC Monument Grotesk, a sans serif typeface – highlights the contrast between poetic locality and neutrality.
The other intention of ours was to convey the essence of cinema. We used rows of typography that become blurry and noisy to deliver the sense of moving frames, the director’s focused gaze, and the festival’s movement from location to location. The utilization of lowercase letters, symbolizing the length of the films, communicates the concept of short films within the context of a film festival.
2 Comments on “Thernon Short Film Festival 2022”
Dimitris, can you tell us which version of Απλά/Aplá you used? Like, by which foundry/manufacturer? Or is it your own digitization?
Dimitris kindly let me know that the version in use is ΣΚ Απλά, or SK Apla. While typefaces in the Aplá style generally are similar to Didot, this 2004 interpretation by Spiros Krontiris is partly derived from Times New Roman.