Radim Malinic, Founder and Creative Director of Brand Nu Studio, utilises Moret by The Northern Block for the titles of two of his latest book releases, Creativity for Sale and Mindful Creative.
Released in October 2023, Creativity for Sale is “a thought-provoking and soul-baring approach for a life-changing creative career and business. A curated guide from the first-hand experience of running a long-term sustainable business, robust enough to withstand global market crashes and pandemic, without compromising vision or creativity.”
Mindful Creative explores “how to understand and deal with highs and lows of creative life, career or business.” Moret is used together with Romek and Romek Rounded by The Designers Foundry. The cover illustrations are by Timo Kuilder.
The author’s website – which also uses Moret, alongside Adobe’s Acumin – explains,
Being creative comes with an endless supply of extreme highs and gut-wrenching lows, often in equal amounts. The process of creativity is rarely easy, but it also shouldn’t feel like moving mountains. In Mindful Creative, Malinic shows you how to enrich your creative process, avoid burnout, become resilient and achieve a greater sense of fulfilment.