La Société des Nouveaux commanditaires
Studio des formes has created a new, modular and colorful visual identity for la Société des Nouveaux commanditaires. Based on the typeface Sans Plomb (available at Lift Type) which serves as wordmark, monogram and titling font. Neue Haas Unica (available at Linotype) is used for text and information.
Description of the project by la Société des Nouveaux commanditaires, translated from the French:
Developed over the past 30 years with the support of the Fondation de France, the “Nouveaux commanditaires” artistic protocol has led to the creation of over 500 artworks in France and around the world, in a wide variety of contexts and disciplines: visual arts, design, theater, literature, cinema, science and even comics.
From 2023 onwards, “La Société des Nouveaux commanditaires“ will steer, structure and unite and federates this citizen-commissioned approach, a veritable art of democracy with mediators in every region of France.
