Hard Pack magazine, issue I
Contributed by Brendan Dunne on May 5th, 2023. Artwork published in
April 2023
.
Hard Pack is a new biannual publication which aims to subvert the traditional representation of ski, using the sport as a lens through which to understand fashion, art, nature, sociology, and culture.
Founded by Zach Seely, with creative direction and design by Soon Services, using a combination of Girott and Rhymes Display for headlines, Rhymes Text and Maxeville for the body copy, and a dash of Fugue Mono for captions.
The first issue is out now and available from hardpackmagazine.com.
Photo by Zachary Handley. License: All Rights Reserved.
Film still by Manque La Banca. License: All Rights Reserved.
License: All Rights Reserved.
Photo by Felix Dol Maillot. License: All Rights Reserved.
License: All Rights Reserved.
License: All Rights Reserved.
License: All Rights Reserved.
License: All Rights Reserved.
Photo by Zachary Handley. License: All Rights Reserved.
Photo by Zachary Handley. License: All Rights Reserved.
![<cite>Brasilia</cite> #3—“Warten [Waiting]”](https://assets.fontsinuse.com/use-media/98548/thumb/5db7014c/@2x/jpeg/12409c40223647-577bec55d57d7.webp "<cite>Brasilia</cite> #3—“Warten [Waiting]”")
