In the Heat of the Night movie posters
Contributed by Florian Hardwig on Jul 20th, 2023. Artwork published in
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In 2021, Harold Lohner released a typeface named Stickshift, which he describes as being inspired by the logo of In the Heat of the Night. Judging from the angular O and G and also from the absence of any ligatures, it looks like he based his typeface on the Australian poster shown at the end of the post.
No sample for Filmotype Pioneer?
Now there is! I don’t have access to a full glyph set, alas. The sample thus is an approximation, using the digital Ad Lib BT with mechanically condensed letterforms, for the lack of a better option. It’s not exactly the same, see the comparison below.
Some of the differences are due to Bitstream basing their digitization on alternate glyphs, or maybe working from a different size of the foundry type. Others are inherent to the Filmotype version.
Filmotype carried upright (“AL”) and slanted (“AL-4”) adaptations of Ad Lib. In addition, they also had narrower and wider derivatives, Pioneer and Moose. The reason is that, unlike other phototypesetting devices that came later, the Filmotype didn’t allow letterforms to be optically stretched or otherwise distorted. Each variant had to be provided as a separate font – and got its own name.
Morris, Midway (bold), Prospect (bold italic), and Medina (bold extended) are similar, but further removed, with more even stem widths and a flat-top t. Here’s the whole range as shown in a Filmomaster catalog from around 1974:
Typography of Coop Condensed also reminds me of Filmotype Pioneer. Here I recreated the quote from that movie poster
And now I will compare the quotes between Filmotype Pioneer and Ad Lib BT from the movie poster
Filmotype Pioneer (top), Ad Lib BT (bottom)
Filmotype Pioneer was used on the 1966 album Hollywood Sings? As Impersonated By Guy Marks by Guy Marks.