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Muldenthaler Emaillierwerk GmbH

Contributed by Elisabeth Weber on Jun 16th, 2013. Artwork published in .
Muldenthaler Emaillierwerk GmbH 1
Source: www.ellijot.de Photos by www.kathreinerle.de. License: All Rights Reserved. Artwork by Elisabeth Weber.

The stove pipe manufacturer Muldenthaler Emaillierwerke GmbH (est. 1887) assigned us with the creation of a corporate design that was meant to combine history and present of the firm. Based on a 1920s company logo we developed a contemporary version which is optimized in regard to readability and aesthetics. The font palette – composed of an oldstyle serif and a modern static grotesque – also links tradition and present and offers enough variety for all communication needs.

Muldenthaler Emaillierwerk GmbH 2
Source: www.ellijot.de Photos by www.kathreinerle.de. License: All Rights Reserved. Artwork by Elisabeth Weber.
Muldenthaler Emaillierwerk GmbH 3
Source: www.ellijot.de Photos by www.kathreinerle.de, illustration by André Kipp. License: All Rights Reserved. Artwork by Elisabeth Weber.

Typefaces

  • Hoefler Text
  • Gotham
  • Garamond Premier

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