UC Annual Report 2019–2020, “Made for this moment”
For the sixth year in a row, Mucho has teamed up with UC Investments to design their annual report.
UC Investments is the investment arm of the University of California. For the past six years, they have made sure to support the university system, seeing it through different moments, like when the longest-running market expansion in history came to an end, and a global pandemic. They had the experience to navigate uncertain times, and the yearly numbers reflected this. Through steady leadership, strong partnerships and strategic creativity they were ready.
2020 having been a very newsworthy year, Mucho took a more editorial approach. The title of the report is aptly called “Made for this moment”. This title highlights not only that UC’s investments were made for this moment, but also alludes to the uncertainty of 2020, a year filled with many significant, historic moments.
The bespoke envelope the report was delivered in was designed with eye-catching, striking graphics, highlighting major news stories from around the world.
The report was a limited-run publication, printed in black and white. It features bold, dynamic use of condensed headline sans (NSW 01 and Plaak), in clever contrast with serif (Lyon). The publication concludes on the year’s figures printed on yellow paper.
Mucho has held a strong relationship with UC, working with them to design and print their annual report for the last six years.
