Good Science Beauty brand identity
F37 Bolton by F37 Foundry in use by Almighty for Good Science Beauty.
Words from Creative Boom’s blog post:
Almighty creates identity for Good Science Beauty, a skincare range 10 years in the making.
Studio Almighty has created the name, branding, packaging and promotional content for new brand Good Science Beauty. The product was developed in the UK by scientist Dr Suzanne Saffie-Siebert who spent 10 years developing a patented skincare technology, now named Good Silicon+, which apparently employs engineered silicon particles to carry combinations of active ingredients into the skin.
The design establishes a clinical theme humanised by illustrated elements, naturally styled model photography, and carefully styled still life shots. This combination of assets provides a flexible toolkit to work across varied channels. While the packaging design uses scientific cues with a ‘Periodic Table’ style numbering system, minimal graphics and dark brown glass bottles with dropper applications.
