Made in Fukushima

A book made out of rice straw grown on decontaminated fields.

Made in Fukushima is a product of a collaboration between US-German manufacturer of sensors for agriculture and environmental science Meter, communication agency Serviceplan Innovation, and digital design studio Moby Digg with photographer Nick Frank. Meter’s mission bridges science and humanitarianism to provide sustainable solutions to issues related to climate change and the detrimental impact of human intervention on the natural landscape.

The art direction combines traditional Japanese methods with modern design. It was developed at the intersection of science and information design, to translate complex data into understandable information. The photography was spread across page borders to let the reader experience the book as a journey. The paper was produced together with Japanese and international paper production specialists, to contain a visible part of rice straw without distracting from the information and photography. Pages with photo sequences from Fukushima were bound using Japanese binding, which creates ‘inside pages’. These were used to show the radiation at the locations the photos were taken.

LL Akkurat and LL Akkurat Mono are used throughout.
Design by Gabriela Baka together with Sebastian Haiss (Moby Digg).
Art direction by Service Plan Innovation Team.
Photography by Nick Frank.