An independent archive of typography.
Topics
Formats
Typefaces

“Wowie! Zowie!” CBS Saturday Morning ad

Contributed by Florian Hardwig on Sep 11th, 2018. Artwork published in .
“Wowie! Zowie!” CBS Saturday Morning ad
Source: www.flickr.com Scan: The Holding Coat (edited). License: All Rights Reserved.

Left half of the center spread ad for the CBS Saturday-morning cartoon program in Adventures Of Mighty Mouse issue 171 from 1979, announcing The New Adventures of Mighty Mouse and Heckle & Jeckle, among others.

While most text on this page is lettered, the headline is based on type. It combines two faces that both are quintessentially 1970s: Bill Seifert’s Too Much (VGC, 1974; in Shadow and Clear styles, with Opaque used for fill) and Bronisław Zelek’s Zelek (Mecanorma, 1972).

Typefaces

  • Too Much
  • Zelek

Formats

Topics

Artwork location

Post a comment