Kair
Contributed by Studio Kmzero
on Jul 17th, 2018. Artwork published in
.
Photo: Studio Kmzero. License: All Rights Reserved.
Kair, the kid fashion label of the Fine Fair India Group, approached design studio Kmzero for a complete redesign of their brand identity. The new Kair visual identity had to express the brand values of motherly protection and care: in order to convey this message on a global scale, Armonioso was chosen as the primary typeface, with Coco Gothic serving as a complementary typeface for longer texts and further communications. Both typefaces were designed by Zetafonts.
Photo: Studio Kmzero. License: All Rights Reserved.
Photo: Studio Kmzero. License: All Rights Reserved.
Photo: Studio Kmzero. License: All Rights Reserved.
Photo: Studio Kmzero. License: All Rights Reserved.
Photo: Studio Kmzero. License: All Rights Reserved.
