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Hotel Monaco identity (unused)

Contributed by Stephen Coles on Apr 15th, 2018. Artwork published in
circa 2016
.
Hotel Monaco identity (unused) 1
Source: joeflory.com License: All Rights Reserved.

Joe Flory:

Monaco Hotels has stylish boutique hotels in various cities throughout the states, each stamped with their signature style: vibrant and whimsical, with bold pops of color. A new visual identity was created to embrace a more bold, modern look. The distinct characters of the name create a beautiful symmetry, framed by a timeless, geometric shape. Work completed at FINE Design.

The logo features Neutraface caps with a triangle replacing the ‘A’. It’s not clear if this design was used; FINE Design created another identity scheme for Monaco which is currently in use.

Hotel Monaco identity (unused) 2
Source: joeflory.com License: All Rights Reserved.
Hotel Monaco identity (unused) 3
Source: joeflory.com License: All Rights Reserved.
Hotel Monaco identity (unused) 4
Source: joeflory.com License: All Rights Reserved.

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  • Neutraface

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