Cineworld

Cineworld uses Omnes as a central typeface in their brand communication. The rounded sans serif by Darden Studio can be seen in print and video ads, on gift boxes, in web banners, pricing charts, and more. Omnes is used in a variety of weights, from light to bold. Particularly characteristic for the cinema chain’s typographic identity is the use of the Light Italic as the primary style, which often is shown in white or red against a dark background, and also appears in the “Feel more at Cineworld” strapline.