Source: www.flickr.comUploaded to Flickr by Sander Pedersen and tagged with “erbar”. License: Public Domain.
“We are ready — to satisfy our customers”. Ad for O.L. Svanbäck’s print shop in Grafisk Revy (1930–1935), with metal sorts arranged in military formation.
2 Comments on ““Vi äro rustade – att tillfredsställa våra kunder””
Scary. Is that supposed to be Gutenberg as depicted by Bertel Thorvaldsen?
Here’s another depiction of sorts as soldiers, from a 1931 ad by Genzsch & Heyse for their Phalanx (image courtesy of IADDB):