This fictional identity was designed as a student project at the Academy of Art University in San Francisco.

Day by Day is a three-day immersion into the urgent and complex topic that is climate change today. In the past few years, we’ve seen how steeply the planet’s biodiversity has quickly degenerated before us. The reduction of carbon emissions is central to ensuring a more sustainable future for San Francisco and the world. The event's visual system powerfully combines art and activism. Visual arts and performance have always been central to protest and resistance movements in San Francisco. Posters, street theatre, music and symbolic actions are part of the vocabulary of calls for social and political change.

After nearly a century, original typography from the legendary Bauhaus school of design was rediscovered and renowned, type designer Erik Spiekermann and an international team of students revised and redesigned five historic alphabets. Reross is a true Bauhaus-influenced geometric sans, equipped with different historic influences and contemporary features. This perfectly encapsulates the message of the event in terms of the environment. Look back, reflect, take action and make changes. It’s supported by Space Mono.

The typographical cover of the book displays many faces in order to recall Bauhaus typography

A precise and previously unpublished archival research collects and reveals the biographical events of all the “girls” of the Bauhaus, the Bauhausmädels. Design historian Anty Pansera involves the reader by transporting them to the fascinating life inside the school where male and female students lived together with masters of the caliber of Gropius, Mies van der Rohe, Kandinskij, Klee, and free time was shared between parties, readings, political discussions, love stories, exhibitions, artistic performances, music (Bauhaus had its own orchestra), sports; in the background, of course, the tragic rise of Nazism which led to the closure of the academy, the prohibition of practicing for artists, and which forced many of the women (more than 14% were of Jewish origin) to flee and exile, when not to death in a concentration camp.

Published by Nomos Edizioni in Italian, the book shows unpublished archive photos of the school and collects in an extensive infographic some data relating to the Bauhausmädels, while on the back cover and in the flaps there is a visual representation of when our protagonists took part in the life of the school.

The infographic on the flap and inside cover

Chapter openings

Adobe’s Reross is clean, bold, and slightly nostalgic - perfect for creating a uniform look for my hand-dyed clothing brand Tiedye & Tonic. Looks great in black or white against all backgrounds. All of these images were created by me in Adobe SparkPost and Adobe Lightroom. The tie dye rainbow swirl in the background is a photo of an item I hand-dyed myself.

Reross is paired with Pacifico.