AKA “dumb quotes”. Simple, vertical apostrophes or quotation marks (") rather than traditional (“curly”) typographer’s quotes (❝❞). See Quotes and Accents and Smart Quotes for Smart People.
See also straight apostrophe (') and rotated/flipped apostrophe (‘).
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Photo(s) by Make It Old on Flickr.
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Photo(s) by Alexis Orloff on Flickr.
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